| Metric | Apple | Marques Brownlee |
|---|---|---|
| Est. monthly revenue | $99K–$297K | $450K–$1.4M |
| Est. yearly revenue | $1.2M–$3.6M | $5.4M–$16.2M |
| Per long-form video | $42.5K–$127K | $67.1K–$201K |
| Subscribers | 21.1M | 21.4M |
| Est. monthly views | 66.9M | 129.3M |
| Shorts share of views | 63% | 13% |
| Videos | 229 | 1,865 |
| Category | Technology | Technology |
| RPM (per 1,000 views) | $4–$12 | $4–$12 |
Where does the gap come from?
- Marques Brownlee gets about 129.3M views a month versus 66.9M for Apple. Views are the main driver of the revenue gap.
- 63% of Apple's views come from Shorts (Marques Brownlee: 13%). Shorts pay far less per 1,000 views than long-form videos.
Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.
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Open the YouTube calculator →Frequently asked questions
Who earns more, Apple or Marques Brownlee?
Marques Brownlee earns an estimated $450K–$1.4M a month from YouTube ads, about 4.5× Apple's estimated $99K–$297K.
How many subscribers do Apple and Marques Brownlee have?
Apple has about 21.1M subscribers and Marques Brownlee about 21.4M. Revenue depends on views, not subscribers.
Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →