Apple vs Mrwhosetheboss: who earns more on YouTube?

Mrwhosetheboss earns an estimated $116K–$349K a month from YouTube ads, about 1.2× Apple's estimated $99K–$297K.

MetricAppleMrwhosetheboss
Est. monthly revenue$99K–$297K$116K–$349K
Est. yearly revenue$1.2M–$3.6M$1.4M–$4.2M
Per long-form video$42.5K–$127K$31,100–$93,300
Subscribers21.1M23.1M
Est. monthly views66.9M143.4M
Shorts share of views63%43%
Videos2291,944
CategoryTechnologyTechnology
RPM (per 1,000 views)$4–$12$1.4–$4.2

Where does the gap come from?

  • Mrwhosetheboss gets about 143.4M views a month versus 66.9M for Apple. Views are the main driver of the revenue gap.
  • 63% of Apple's views come from Shorts (Mrwhosetheboss: 43%). Shorts pay far less per 1,000 views than long-form videos.
  • Different audiences: we used Other countries RPM ranges for Mrwhosetheboss and United States for Apple. Ad prices vary a lot by country.

Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.

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Frequently asked questions

Who earns more, Apple or Mrwhosetheboss?

Mrwhosetheboss earns an estimated $116K–$349K a month from YouTube ads, about 1.2× Apple's estimated $99K–$297K.

How many subscribers do Apple and Mrwhosetheboss have?

Apple has about 21.1M subscribers and Mrwhosetheboss about 23.1M. Revenue depends on views, not subscribers.

Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →