Ariana Grande vs Taylor Swift: who earns more on YouTube?

Ariana Grande earns an estimated $48.8K–$167K a month from YouTube ads, about 4.2× Taylor Swift's estimated $11,600–$40,200.

MetricAriana GrandeTaylor Swift
Est. monthly revenue$48.8K–$167K$11,600–$40,200
Est. yearly revenue$586K–$2M$139K–$482K
Per long-form video$61.5K–$214K$4,170–$14,500
Subscribers58.3M63.5M
Est. monthly views412.8M47.2M
Shorts share of views70%32%
Videos297667
CategoryEntertainment and vlogsEntertainment and vlogs
RPM (per 1,000 views)$0.35–$1.2$0.35–$1.2

Where does the gap come from?

  • Ariana Grande gets about 412.8M views a month versus 47.2M for Taylor Swift. Views are the main driver of the revenue gap.

Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.

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Frequently asked questions

Who earns more, Ariana Grande or Taylor Swift?

Ariana Grande earns an estimated $48.8K–$167K a month from YouTube ads, about 4.2× Taylor Swift's estimated $11,600–$40,200.

How many subscribers do Ariana Grande and Taylor Swift have?

Ariana Grande has about 58.3M subscribers and Taylor Swift about 63.5M. Revenue depends on views, not subscribers.

Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →