ATHLEAN-X™ vs ESPN: who earns more on YouTube?

ESPN earns an estimated $122K–$428K a month from YouTube ads, about 4.5× ATHLEAN-X™'s estimated $27,400–$95,900.

MetricATHLEAN-X™ESPN
Est. monthly revenue$27,400–$95,900$122K–$428K
Est. yearly revenue$329K–$1.2M$1.5M–$5.1M
Per long-form video$5,830–$20,400$296–$1,030
Subscribers14.3M14.6M
Est. monthly views14.5M117.3M
Shorts share of views6%49%
Videos1,727116,165
CategoryFitness and healthFitness and health
RPM (per 1,000 views)$2–$7$2–$7

Where does the gap come from?

  • ESPN gets about 117.3M views a month versus 14.5M for ATHLEAN-X™. Views are the main driver of the revenue gap.

Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.

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Frequently asked questions

Who earns more, ATHLEAN-X™ or ESPN?

ESPN earns an estimated $122K–$428K a month from YouTube ads, about 4.5× ATHLEAN-X™'s estimated $27,400–$95,900.

How many subscribers do ATHLEAN-X™ and ESPN have?

ATHLEAN-X™ has about 14.3M subscribers and ESPN about 14.6M. Revenue depends on views, not subscribers.

Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →