CNN vs Vox: who earns more on YouTube?

CNN earns an estimated $404K–$1.4M a month from YouTube ads, about 51.4× Vox's estimated $7,850–$27,500.

MetricCNNVox
Est. monthly revenue$404K–$1.4M$7,850–$27,500
Est. yearly revenue$4.9M–$16.9M$94.2K–$330K
Per long-form video$1,870–$6,550$223–$780
Subscribers20.1M12.7M
Est. monthly views733.6M11.9M
Shorts share of views46%35%
Videos189,0262,555
CategoryEntertainment and vlogsEntertainment and vlogs
RPM (per 1,000 views)$1–$3.5$1–$3.5

Where does the gap come from?

  • CNN gets about 733.6M views a month versus 11.9M for Vox. Views are the main driver of the revenue gap.

Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.

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Frequently asked questions

Who earns more, CNN or Vox?

CNN earns an estimated $404K–$1.4M a month from YouTube ads, about 51.4× Vox's estimated $7,850–$27,500.

How many subscribers do CNN and Vox have?

CNN has about 20.1M subscribers and Vox about 12.7M. Revenue depends on views, not subscribers.

Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →