Dharma Productions vs Sony Music South: who earns more on YouTube?

Sony Music South earns an estimated $20,800–$68,500 a month from YouTube ads, about 14.4× Dharma Productions's estimated $1,560–$4,670.

MetricDharma ProductionsSony Music South
Est. monthly revenue$1,560–$4,670$20,800–$68,500
Est. yearly revenue$18,700–$56,000$250K–$822K
Per long-form video—$202–$703
Subscribers12.1M21.9M
Est. monthly views77.8M462.4M
Shorts share of views100%92%
Videos2,6516,566
CategoryEntertainment and vlogsEntertainment and vlogs
RPM (per 1,000 views)$0.35–$1.2$0.35–$1.2

Where does the gap come from?

  • Sony Music South gets about 462.4M views a month versus 77.8M for Dharma Productions. Views are the main driver of the revenue gap.

Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.

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Frequently asked questions

Who earns more, Dharma Productions or Sony Music South?

Sony Music South earns an estimated $20,800–$68,500 a month from YouTube ads, about 14.4× Dharma Productions's estimated $1,560–$4,670.

How many subscribers do Dharma Productions and Sony Music South have?

Dharma Productions has about 12.1M subscribers and Sony Music South about 21.9M. Revenue depends on views, not subscribers.

Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →