| Metric | Unbox Therapy | |
|---|---|---|
| Est. monthly revenue | $2,060–$6,170 | $5,520–$16,500 |
| Est. yearly revenue | $24,700–$74,100 | $66.2K–$199K |
| Per long-form video | $875–$2,630 | $1,130–$3,390 |
| Subscribers | 14.7M | 25.6M |
| Est. monthly views | 3.7M | 14M |
| Shorts share of views | 61% | 73% |
| Videos | 2,796 | 2,571 |
| Category | Technology | Technology |
| RPM (per 1,000 views) | $1.4–$4.2 | $1.4–$4.2 |
Where does the gap come from?
- Unbox Therapy gets about 14M views a month versus 3.7M for Google. Views are the main driver of the revenue gap.
Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.
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Open the YouTube calculator →Frequently asked questions
Who earns more, Google or Unbox Therapy?
Unbox Therapy earns an estimated $5,520–$16,500 a month from YouTube ads, about 2.7× Google's estimated $2,060–$6,170.
How many subscribers do Google and Unbox Therapy have?
Google has about 14.7M subscribers and Unbox Therapy about 25.6M. Revenue depends on views, not subscribers.
Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →