| Metric | JP Plays | Nicole Maffi |
|---|---|---|
| Est. monthly revenue | $18.2K–$149K | $2,210–$14,900 |
| Est. yearly revenue | $219K–$1.8M | $26.5K–$179K |
| Per long-form video | $1,410–$11,600 | $99.7–$821 |
| Subscribers | 12.6M | 12.5M |
| Est. monthly views | 120M | 40.4M |
| Shorts share of views | 12% | 77% |
| Videos | 4,578 | 3,077 |
| Category | Gaming | Gaming |
| RPM (per 1,000 views) | $0.17–$1.4 | $0.17–$1.4 |
Where does the gap come from?
- JP Plays gets about 120M views a month versus 40.4M for Nicole Maffi. Views are the main driver of the revenue gap.
- 77% of Nicole Maffi's views come from Shorts (JP Plays: 12%). Shorts pay far less per 1,000 views than long-form videos.
Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.
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Open the YouTube calculator →Frequently asked questions
Who earns more, JP Plays or Nicole Maffi?
JP Plays earns an estimated $18.2K–$149K a month from YouTube ads, about 9.7× Nicole Maffi's estimated $2,210–$14,900.
How many subscribers do JP Plays and Nicole Maffi have?
JP Plays has about 12.6M subscribers and Nicole Maffi about 12.5M. Revenue depends on views, not subscribers.
Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →