NBC News vs Sky News: who earns more on YouTube?

NBC News earns an estimated $26,900–$92,700 a month from YouTube ads, about 1.8× Sky News's estimated $14,800–$51,500.

MetricNBC NewsSky News
Est. monthly revenue$26,900–$92,700$14,800–$51,500
Est. yearly revenue$323K–$1.1M$178K–$618K
Per long-form video$142–$496$47.2–$164
Subscribers12.2M9.4M
Est. monthly views179.7M63.4M
Shorts share of views61%35%
Videos103,20078,917
CategoryEntertainment and vlogsEntertainment and vlogs
RPM (per 1,000 views)$0.35–$1.2$0.35–$1.2

Where does the gap come from?

  • NBC News gets about 179.7M views a month versus 63.4M for Sky News. Views are the main driver of the revenue gap.

Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.

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Frequently asked questions

Who earns more, NBC News or Sky News?

NBC News earns an estimated $26,900–$92,700 a month from YouTube ads, about 1.8× Sky News's estimated $14,800–$51,500.

How many subscribers do NBC News and Sky News have?

NBC News has about 12.2M subscribers and Sky News about 9.4M. Revenue depends on views, not subscribers.

Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →