| Metric | Nick Jr. | Sesame Street |
|---|---|---|
| Est. monthly revenue | $136K–$476K | $130K–$454K |
| Est. yearly revenue | $1.6M–$5.7M | $1.6M–$5.4M |
| Per long-form video | $4,640–$16,300 | $10,900–$38,000 |
| Subscribers | 35.7M | 30.5M |
| Est. monthly views | 161.5M | 213.7M |
| Shorts share of views | 16% | 40% |
| Videos | 6,814 | 4,154 |
| Category | Entertainment and vlogs | Entertainment and vlogs |
| RPM (per 1,000 views) | $1–$3.5 | $1–$3.5 |
Where does the gap come from?
- Sesame Street gets more views (213.7M vs 161.5M for Nick Jr.) yet earns less: where the views come from and what kind they are matters.
- 40% of Sesame Street's views come from Shorts (Nick Jr.: 16%). Shorts pay far less per 1,000 views than long-form videos.
Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.
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Open the YouTube calculator →Frequently asked questions
Who earns more, Nick Jr. or Sesame Street?
Nick Jr. earns an estimated $136K–$476K a month from YouTube ads, about 1× Sesame Street's estimated $130K–$454K.
How many subscribers do Nick Jr. and Sesame Street have?
Nick Jr. has about 35.7M subscribers and Sesame Street about 30.5M. Revenue depends on views, not subscribers.
Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →