| Metric | PewDiePie | Vlad and Niki |
|---|---|---|
| Est. monthly revenue | $5,790–$20,200 | $369K–$1.3M |
| Est. yearly revenue | $69.5K–$242K | $4.4M–$15.5M |
| Per long-form video | $4,460–$15,500 | $46.1K–$161K |
| Subscribers | 109M | 151M |
| Est. monthly views | 16.6M | 376.6M |
| Shorts share of views | 0% | 2% |
| Videos | 4,669 | 1,074 |
| Category | Entertainment and vlogs | Entertainment and vlogs |
| RPM (per 1,000 views) | $0.35–$1.2 | $1–$3.5 |
Where does the gap come from?
- Vlad and Niki gets about 376.6M views a month versus 16.6M for PewDiePie. Views are the main driver of the revenue gap.
- Different audiences: we used United States RPM ranges for Vlad and Niki and Other countries for PewDiePie. Ad prices vary a lot by country.
Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.
Calculate your own channel
Enter your channel name or set views and category yourself.
Open the YouTube calculator →Frequently asked questions
Who earns more, PewDiePie or Vlad and Niki?
Vlad and Niki earns an estimated $369K–$1.3M a month from YouTube ads, about 64× PewDiePie's estimated $5,790–$20,200.
How many subscribers do PewDiePie and Vlad and Niki have?
PewDiePie has about 109M subscribers and Vlad and Niki about 151M. Revenue depends on views, not subscribers.
Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →