Sky News vs Vox: who earns more on YouTube?

Sky News earns an estimated $14,800–$51,500 a month from YouTube ads, about 1.9× Vox's estimated $7,850–$27,500.

MetricSky NewsVox
Est. monthly revenue$14,800–$51,500$7,850–$27,500
Est. yearly revenue$178K–$618K$94.2K–$330K
Per long-form video$47.2–$164$223–$780
Subscribers9.4M12.7M
Est. monthly views63.4M11.9M
Shorts share of views35%35%
Videos78,9172,555
CategoryEntertainment and vlogsEntertainment and vlogs
RPM (per 1,000 views)$0.35–$1.2$1–$3.5

Where does the gap come from?

  • Sky News gets about 63.4M views a month versus 11.9M for Vox. Views are the main driver of the revenue gap.
  • Different audiences: we used Other countries RPM ranges for Sky News and United States for Vox. Ad prices vary a lot by country.

Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.

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Frequently asked questions

Who earns more, Sky News or Vox?

Sky News earns an estimated $14,800–$51,500 a month from YouTube ads, about 1.9× Vox's estimated $7,850–$27,500.

How many subscribers do Sky News and Vox have?

Sky News has about 9.4M subscribers and Vox about 12.7M. Revenue depends on views, not subscribers.

Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →