Smosh vs Topper Guild: who earns more on YouTube?

Topper Guild earns an estimated $136K–$473K a month from YouTube ads, about 31.1× Smosh's estimated $4,370–$15,200.

MetricSmoshTopper Guild
Est. monthly revenue$4,370–$15,200$136K–$473K
Est. yearly revenue$52.5K–$183K$1.6M–$5.7M
Per long-form video$2,340–$8,200$17,900–$62,600
Subscribers27.2M96M
Est. monthly views17M657.4M
Shorts share of views77%82%
Videos2,3431,658
CategoryEntertainment and vlogsEntertainment and vlogs
RPM (per 1,000 views)$1–$3.5$1–$3.5

Where does the gap come from?

  • Topper Guild gets about 657.4M views a month versus 17M for Smosh. Views are the main driver of the revenue gap.

Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.

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Frequently asked questions

Who earns more, Smosh or Topper Guild?

Topper Guild earns an estimated $136K–$473K a month from YouTube ads, about 31.1× Smosh's estimated $4,370–$15,200.

How many subscribers do Smosh and Topper Guild have?

Smosh has about 27.2M subscribers and Topper Guild about 96M. Revenue depends on views, not subscribers.

Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →