| Metric | Smosh | Warner Bros. |
|---|---|---|
| Est. monthly revenue | $4,370–$15,200 | $2,210–$7,360 |
| Est. yearly revenue | $52.5K–$183K | $26,500–$88,400 |
| Per long-form video | $2,340–$8,200 | — |
| Subscribers | 27.2M | 12.9M |
| Est. monthly views | 17M | 73.6M |
| Shorts share of views | 77% | 100% |
| Videos | 2,343 | 4,177 |
| Category | Entertainment and vlogs | Entertainment and vlogs |
| RPM (per 1,000 views) | $1–$3.5 | $1–$3.5 |
Where does the gap come from?
- Warner Bros. gets more views (73.6M vs 17M for Smosh) yet earns less: where the views come from and what kind they are matters.
- 100% of Warner Bros.'s views come from Shorts (Smosh: 77%). Shorts pay far less per 1,000 views than long-form videos.
Sponsorships, memberships, Super Thanks, merchandise and other income are not included. The real total is often higher than ad revenue alone.
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Open the YouTube calculator →Frequently asked questions
Who earns more, Smosh or Warner Bros.?
Smosh earns an estimated $4,370–$15,200 a month from YouTube ads, about 2× Warner Bros.'s estimated $2,210–$7,360.
How many subscribers do Smosh and Warner Bros. have?
Smosh has about 27.2M subscribers and Warner Bros. about 12.9M. Revenue depends on views, not subscribers.
Figures are estimates based on public YouTube data; actual revenue may differ. Methodology →