Which YouTube channels earn the most in Turkey? (October 2026)

Ask who earns the most from YouTube in Türkiye and most people think of YouTubers with millions of subscribers. The data mostly says something else. Earnoscope tracks the 250 most-subscribed YouTube channels in Türkiye every day and estimates their ad revenue from public view counts. As of 30 October 2026 all five leading places, and eight of the top ten, are held by content that comes from television.

Every revenue figure on this page is an estimate. Only channel owners see their real earnings. The estimate covers YouTube ad revenue only, and excludes sponsorships, licensing and broadcast income. The method is explained step by step below.

Top 10 by estimated monthly ad revenue

Four are drama series (Daha 17, Altı Üstü İstanbul, Yeraltı, Uzak Şehir), three are shows that started on television (the daytime programme Müge Anlı ile Tatlı Sert and the comedy shows Çok Güzel Hareketler and Güldür Güldür) and one is a sports network (TRT SPOR). The other two do not come from TV: BETER BÖCÜK and its namesake second channel, BETER BÖCÜK TOPRAK, make their content directly for YouTube. Right behind them are a news channel (SÖZCÜ Televizyonu), another series (Sevdiğim Sensin) and two music artists (Tarkan and Sezen Aksu).

A worked example: how the number one estimate is built

Here is how the estimate is put together, using the channel at the top of the list. Scaled to 30 days, the channel's total view counter rose by about 294 million over the last 28 days. Going by the mix of its recent uploads, 183.6 million of that is long-form and 110.7 million is videos under three minutes.

1. Long-form: 183,584,040 × ($0.20–$0.80) ÷ 1,000 = $36,717–$146,867.
2. Short videos: 110,730,030 × ($0.012–$0.025) ÷ 1,000 = $1,329–$2,768.
3. Total: $38,046–$149,635 a month.

The range is wide because the rate range is wide. For 1,000 views of an entertainment video in Türkiye we use a value between $0.20 and $0.80, and the real rate moves inside that band with the ad season, the age of the audience and the number of ads shown per video. Short videos make up about 38% of this channel's views and only about 2% of its estimated revenue.

Why TV series and not YouTubers?

• Volume. A series channel cuts every episode into dozens of clips. The four series channels in the top 10 upload between 83 and 170 long-form videos a month, and the daytime show Müge Anlı ile Tatlı Sert more than 560. The median across the 250 channels we track is 8 a month.
• Long-form views. Every channel in the top 10 gets between 82 and 184 million long-form views a month; the median across the 250 is 5.3 million. Long-form pays dozens of times more than Shorts, and that gap is what decides the ranking.
• A ready audience. Millions watch a series on television the night it airs, and the next day the same people look for its scenes on YouTube. The channel does not need years to find viewers.
• Consistency. A new episode arrives every week of the season. Where an individual creator publishes a few videos a month, a series channel publishes every day.

BETER BÖCÜK breaks the pattern. It uploads about 15 long-form videos a month and still gets 105 million long-form views, and with 236 million short-video views it is one of the most-watched Shorts channels on the list. Its short videos add little to its revenue; its long-form videos decide its rank.

There is another side to it. Revenue from a series channel does not go to one person. It goes to a production company or a network, and it is a small slice of what the series earns overall. When a series ends or goes on a season break, the channel's views fall quickly. That is why the list changes every month. The table on this page dates from late October, with the new television season under way.

Where are the most-subscribed channels?

The link between subscribers and estimated revenue is weak. Only one of Türkiye's 10 most-subscribed channels is also in the top 10 by estimated revenue:

• The most-subscribed channel, BETER BÖCÜK (52.1 million subscribers), ranks 6th by estimated revenue.
• The second most-subscribed channel (17.8 million) ranks 35th; the third (14.9 million) ranks 23rd, and 95% of its views come from short videos.
• The top 25 by subscribers and the top 25 by estimated revenue share only 5 channels.

Across all 250 channels the rank correlation between subscribers and estimated revenue is 0.45. Our guide on what a channel with 1 million subscribers makes goes into the reasons: subscribers accumulate, while revenue comes from this month's views.

How concentrated is the revenue?

The 250 channels we track have a combined estimated ad revenue of between $0.9 million and $3.4 million a month. It is very unevenly spread:

The median channel has estimated ad revenue of $1,491–$5,460 a month. Being one of the 250 most-subscribed channels in the country does not guarantee more than a few thousand dollars a month from ads. For 47 of the 250, the midpoint of the estimate is under $1,000 a month.

Limits of these estimates

• Audience country. We apply the Turkish rate to every channel. Turkish series are watched abroad as well, and a channel with a large share of viewers in higher-rate countries may really earn more than our estimate.
• Long-form and short split. We measure total monthly views from the channel's view counter, but YouTube does not split that counter by format. We estimate the split from the mix of the channel's recent uploads; for channels watched mostly from their archive, such as music channels, the real mix can differ.
• What counts as short. We count every video of three minutes or less as a short video. Short horizontal clips from series channels are actually monetized like long-form, so those channels may earn somewhat more than we estimate.
• Niche. We assign the niche automatically from YouTube's topic labels, and individual channels can be misfiled.
• Ads only. Sponsorships, product placement, channel memberships and licensing income are not included.

You can see the current ranking and all 250 channels in our channel list. The sources of the rates and the method are on the methodology page.

FAQ

Sources